Maruti Suzuki is set to enter the electric vehicle segment with the launch of its first all-electric SUV, the E-Vitara, slated to hit the Indian market soon. The company aims to strengthen its foothold in the growing EV market with this strategic move, offering competitive features and a strong after-sales package.
The E-Vitara will be manufactured at Suzuki Motor Gujarat’s facility and marks a significant step toward Maruti’s vision of electrification. The model is expected to be powered by a lithium-ion battery pack sourced from TDSG, a joint venture between Suzuki, Toshiba, and Denso, located in Gujarat.
One of the major highlights of the E-Vitara is its industry-leading 10-year battery warranty, designed to assure long-term reliability and attract customers wary of EV maintenance. The warranty is being positioned as a game-changer in India’s price-sensitive automobile market.
The SUV will reportedly come with a range of modern features, including fast charging support, connected car technology, and advanced safety systems. While official range figures are yet to be disclosed, the company hints at a practical driving range suitable for both city and intercity use.
Maruti Suzuki is planning a phased launch for the E-Vitara, beginning with select cities where EV infrastructure is relatively well-developed. The company also plans to expand its EV service network and introduce dedicated support for battery maintenance and replacement.
With the E-Vitara, Maruti Suzuki aims to compete with rivals like Tata Motors and MG Motor, who currently dominate India’s electric SUV segment. The launch reflects Maruti’s long-term commitment to sustainable mobility and aligns with the government’s push toward greener transportation solutions.
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