Tata Group has introduced a new electric bicycle under the brand name “Stryder Zeeta Plus,” priced affordably at ₹39,999. Designed for urban commuters and eco-conscious riders, the e-cycle promises a range of up to 100 km on a single charge, marking Tata’s entry into the growing micro-mobility segment.
The Stryder Zeeta Plus is equipped with a 36V 7.8Ah lithium-ion battery and a 250W rear hub motor. The battery takes approximately 3 hours to charge and offers three levels of pedal-assist for a customizable riding experience. With a top speed of 25 kmph, the e-cycle complies with Indian electric bicycle regulations and requires no license or registration.
Built with a lightweight yet durable alloy frame, the Zeeta Plus features a front suspension fork, dual disc brakes, and a digital display unit for speed, battery, and riding mode. The cycle also includes an IP67-rated waterproof battery and anti-skid pedals, making it a reliable option for daily urban commuting.
Tata’s e-cycle is not only affordable but also focuses on energy efficiency and sustainability. It is aimed at office-goers, students, and delivery riders who are seeking a cost-effective and eco-friendly travel option for short-distance mobility.
The company is offering the Zeeta Plus through its Stryder e-commerce platform and selected retail partners. This move is expected to expand Tata’s footprint in the electric mobility sector, especially in the fast-growing last-mile and personal transport categories.
Tata has also indicated that the launch is part of its broader strategy to support India’s green transport goals. With increasing fuel prices and traffic congestion in metro areas, electric bicycles like the Zeeta Plus present a viable solution for reducing pollution and promoting health-conscious commuting.
With this launch, Tata becomes one of the few major Indian conglomerates to enter the e-cycle space, signaling a shift toward compact electric vehicles. The Zeeta Plus is expected to attract significant attention from city dwellers looking for affordable, sustainable alternatives to conventional transport.
