In an interview, Mohit Agarwal, Regional Sales Manager – Mass Market India, Texas Instruments, speaks with AutoEV Times on how TI is enabling India’s automotive transformation. He shares insights on leveraging local engineering expertise, advancing EV and two-wheeler innovation, accelerating OEM time-to-market, and supporting scalable, cost-effective semiconductor solutions tailored to India’s fast-evolving mobility ecosystem.
Read the full interview here:
AET: Texas Instruments has a strong legacy of innovation in the semiconductor space. How is the company leveraging its local R&D excellence in India to drive innovation in the automotive domain?
Mohit: As vehicles continue to evolve, the demand for scalable, highly reliable, functionally safe, and secure semiconductors is increasing significantly. Texas Instruments’ broad and comprehensive automotive portfolio enables innovation across key domains—from vehicle electrification to immersive in-cabin experiences—helping the industry advance toward safer, cleaner, and smarter mobility.
This capability is further strengthened by TI’s global manufacturing footprint across 15 sites, allowing us to deliver cost-effective and innovative solutions tailored to diverse market requirements. In India, our local sales and field applications engineering teams work closely with customers to understand region-specific challenges and deliver highly customized solutions.
For example, TI is driving innovation in EV onboard chargers by enhancing power density, efficiency, and safety through technologies such as gallium nitride (GaN) and real-time microcontrollers. A key initiative is our GaN-based 6.6 kW bidirectional onboard charger reference design, which enables lighter, more efficient, and safer charger designs. Such reference platforms help customers to visualize and accelerate differentiated product development. In parallel, we also offer low-wattage designs specifically suited for India’s two-wheeler segment.
AET: With the rapid shift toward electrification, how do you see vehicle electrification and smart mobility acting as key growth engines for the Indian automotive ecosystem?
Mohit: The automotive industry is expected to witness strong growth over the next decade, spanning both conventional and electrified vehicles, as highlighted in reports by NITI Aayog. In response, Texas Instruments remains focused on supporting customers through the transition toward electrification and automation by delivering tailored semiconductor solutions.
In the Indian market, time-to-market and cost competitiveness are critical considerations. To address this, TI emphasizes cost-efficient innovation and close collaboration with local customers. One example is our two- and three-wheeler traction inverter reference design, TIDM-02017—a 5 kW, 48 V solution that can address India’s fast-paced market.
This design leverages the latest-generation C2000™ real-time controllers, including the F28 and P65 families, along with the DRV3255 integrated gate driver. The solution offers advanced monitoring and protection features, enabling robust inverter operation while meeting the stringent cost and performance requirements. Such locally optimized reference designs help customers accelerate development while maintaining reliability and efficiency.
AET: TI’s automotive portfolio spans from powertrain to body electronics. Could you elaborate on how TI’s end-to-end systems support is helping OEMs and Tier-1 suppliers accelerate design and time-to-market?
Mohit: Texas Instruments’ automotive portfolio is built to support both OEMs and Tier-1 suppliers with a comprehensive range of analog and embedded processing solutions—from sensing and processing to power management. This end-to-end system approach helps customers bring next-generation vehicles to market faster and with greater confidence.
Our devices are designed to work cohesively, delivering optimized system-level performance. In addition, TI’s deep system expertise enables customers to navigate complex automotive design challenges more efficiently.
Beyond traction inverters and onboard chargers, another example is our latest battery management system AFE, the BQ79718-Q1. This 18-series battery monitor and balancer integrate advanced protection features and complies with ASIL D (ACLD), one of the highest functional safety standards in the industry. Such solutions enable safer and more reliable battery management, which is critical for electric vehicles.
AET: What role does India’s evolving automotive landscape play in shaping TI’s product development and application engineering strategies?
Mohit: In the past year alone, Texas Instruments introduced nearly 1,000 new products, with over 30% developed specifically for the automotive market. As EV adoption accelerates, TI is actively addressing the dual challenges of affordability and quality – particularly relevant in the India market.
India’s automotive market has a strong focus on two-wheelers and light electric vehicles, and TI is developing solutions that meet the need for high efficiency, power density, reliability, and cost-effectiveness. A notable example is the UCC25661-Q1, the industry’s first automotive-qualified LLC controller designed for light electric vehicle charging.
This device enables engineers to design highly efficient and reliable power supplies with significantly improved power density, reinforcing TI’s commitment to delivering solutions tailored to India’s unique automotive requirements.
AET: How is TI simplifying sourcing and purchasing for automotive customers, particularly in a market as dynamic and cost-sensitive as India?
Mohit: Texas Instruments is focused on making sourcing and purchasing simpler, more transparent, and more efficient for customers. Through TI.com, customers can easily access detailed product information, development tools, and alternate options, providing greater flexibility and control over sourcing decisions.
In India, TI has introduced localized online purchasing on TI.com, enabling customers to transact in Indian Rupees with multiple payment options, including credit cards, bank transfers, and lines of credit. To support high-volume and fast-paced procurement needs, customers can upload up to 100 line items at once when placing orders.
Additionally, TI has launched Purchase Order Automation (POA), which allows customers’ procurement systems to connect directly with TI. This automation eliminates manual steps, reduces errors, and enables real-time order submission, confirmation, and tracking—resulting in faster, more accurate, and scalable sourcing.
AET: As we look ahead, what emerging trends or technologies will define the next phase of growth for the automotive industry in India, and how is TI positioned to lead this transformation?
Mohit: As vehicles become increasingly electrified, autonomous, and software-defined, the demand for advanced semiconductor components will continue to grow. Texas Instruments’ strategy is centered on scalability, reliability, and functional safety, enabling automakers to deliver next-generation features that are both accessible and affordable.
From an India-specific perspective, we are seeing rising demand for connectivity solutions such as Bluetooth Low Energy and Wi-Fi across vehicle subsystems, including instrument clusters, tire pressure monitoring systems, and key fobs. In parallel, there is growing adoption of radar technologies for applications such as blind-spot detection, automated emergency braking, and fault detection.
To support these trends, TI is fostering a strong local ecosystem by working with module partners who provide cost-effective hardware and software solutions. This localized support helps customers reduce development complexity and accelerate time-to-market, positioning TI as a key enabler of India’s next phase of automotive innovation.
