Vietnamese electric vehicle maker VinFast has introduced a new “Value Assured” programme in India, aimed at boosting EV adoption by offering significant ownership incentives on its electric SUVs, the VF6 and VF7. Under this initiative, customers can avail exchange benefits of up to ₹1.30 lakh when trading in a petrol or diesel vehicle for a VinFast EV, the company announced.
The core objective of this programme is to address resale value concerns that many buyers have when considering an EV purchase, a common hurdle in India’s growing electric vehicle market. In addition to the exchange bonus, VinFast is providing an assured resale value of up to 75 % of the ex-showroom price through structured buyback plans. These options are backed by the company and available across ownership tenures ranging from two to five years.
VinFast has also introduced a 3 % loyalty benefit for customers who choose to upgrade to another VinFast model, a move intended to encourage repeat ownership. According to industry experts, such packages are designed to reduce long-term ownership risk and make the transition from internal combustion engine (ICE) vehicles to EVs more financially predictable for buyers.
The exchange benefit of up to ₹1.30 lakh is available to buyers switching from traditional petrol or diesel cars and applies to both the compact VF6 and the larger VF7 SUV. The exact value of the benefit will depend on the condition, age and valuation of the old vehicle at the time of exchange, and is not guaranteed at the maximum amount for every transaction.
On the product side, the VF6 is VinFast’s entry-level midsize electric SUV, powered by a 59.6 kWh battery pack and delivering an ARAI-certified range of up to 468 km. The VF7, positioned above the VF6, offers larger battery options and a claimed range of up to 532 km, depending on the variant chosen, catering to buyers seeking higher performance and longer distance capability.
Industry watchers say schemes like VinFast’s Value Assured programme reflect the competitive dynamics of India’s EV segment, where brands are increasingly deploying ownership-focused incentives such as buyback guarantees and loyalty bonuses to build confidence among first-time EV buyers. With more models expected in its lineup later this year, VinFast appears intent on strengthening its value proposition in the market.
